PEABODY, MA — ( North Shore Bank recently made a $100,000 donation to the North Shore Children’s Museum. This inaugural 6-figure gift to the museum, which opened its doors last month, will be used to sponsor a new banking exhibit for kids, projected to open in early 2023. The exhibit is being designed by the NES Group, a bank and credit union design firm. The exhibit will include a piggy bank “Plinko” board, a drive-through ATM, play-teller lines, and cash registers with pretend money.
The Children’s Museum was built inside a former bank building at 10 Main Street in Peabody, so development of this exhibit in the same location as the original teller line was a no brainer for North Shore Bank Chief Executive Officer, Kevin Tierney.

We’re proud to be a part of this wonderful project. When we toured the museum in August and saw that the teller line from the former bank was still in place, it was obvious to us that the space would be perfect for the banking exhibit. The Children’s Museum offers unique and hands-on educational opportunities, and this banking exhibit will allow children to have a truly authentic experience.” He added, “We’d like to congratulate Mayor Bettencourt, and all the city officials, on their achievement of bringing this museum to our downtown.

The Bank’s donation will also be used to supplement the hundreds of income-based discounted tickets offered by the museum. One such program is the EBT Card Discount, which allows families presenting an EBT card a $3 entry to the museum, as part of the Museums For All initiative. 

Ali Haydock, Executive Director of the North Shore Children’s Museum said of the Bank’s contribution:

Access is a fundamental part of our mission at the Museum. We want every child on the North Shore to benefit from the museum – and that cannot happen without philanthropy. This donation from North Shore Bank will have a profound impact on our ability to serve families at all income levels.

Peabody Mayor Ted Bettencourt, who brought the museum downtown as part of his long-standing vision to revitalize downtown Peabody said:

Partnering with local businesses will be mutually beneficial and important for both the museum’s success financially and the impact that the museum can have on the local economy. We are thrilled to receive this generous donation from North Shore Bank, who has been an amazing community partner since day one. 

About the North Shore Children’s Museum
The Museum features 14 different exhibit rooms with themes ranging from trains to outer space to storytelling and everything in between. The museum also includes a large workshop and party space, which is used for additional programming and birthday party rentals. The museum is open for general admission on Thursdays, 9am-12pm, 1pm-4pm; Fridays, 9am-12pm, 1pm-5pm; Saturdays, 9am-2pm; and Sundays, 12pm-4pm. Tickets are just $12 per child/adult over age 12 months. For more information on the museum, visit